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‘Douches du Jour’: Sony, iTunes Double Whitney Houston ‘Ultimate Collection’ Price Within Half Hour of Death

Apple is coming under fire after more than doubling the price of a Whitney Houston anthology within a half an hour of the music legend’s death.

Digital Spy first reported this apparent exploitation on Sunday. The price of Houston’s 2007 Ultimate Collection suddenly shot up from £3 ($4.70) to £7.99 ($12.60) on Apple’s popular iTunes online market within 30 minutes of the singer’s death on Saturday.

Accusations that Apple was cashing in on the tragedy followed, but according to The Guardian, it was Sony Music that was behind the price hike.

Said one upset fan who spent more than two hours trying to purchase the album at its original price:

“To say I am angry is an understatement and I feel it is just a case of iTunes cashing in on the singer’s death, which in my opinion is totally parasitic. The album itself is great so please don’t be put off purchasing it, just [realize] that you will merely be lining some fat cat’s pocket before Whitney’s lifeless body is cold.”

According to ABC News, sales of the superstar’s incredible body of work have skyrocketed in the last day, with seven of Houston’s albums currently in the top 10 on Amazon.com’s best-seller list. She was edged out of the number one spot by Adele’s 21. The British vocal sensation surged to a remarkable clean sweep— six nominations; six wins, including the “Big Three:” Song and Record of the Year for “Rolling in the Deep,” and Album of the Year for 21 — at Sunday’s Grammy Awards in Los Angeles.

Whitney Houston, who was 48 years old, was found dead in a bathtub in the swank Beverly Hilton hotel in Beverly Hills, California on Saturday afternoon. The cause of death is not currently known.

Houston’s remarkable career was commemorated during last night’s Grammys, with artists including L.L. Cool J, Alicia Keys, Stevie Wonder and Jennifer Hudson paying tribute to the late singer. Hudson performed an emotional rendition of Houston’s 1993 smash-hit “I Will Always Love You.”

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